{"id":4033,"date":"2016-10-27T00:00:00","date_gmt":"2016-10-27T00:00:00","guid":{"rendered":"https:\/\/www.globalizationpartners.com\/2016\/10\/27\/website-localization-workflows\/"},"modified":"2021-01-03T11:16:02","modified_gmt":"2021-01-03T11:16:02","slug":"website-localization-workflows","status":"publish","type":"post","link":"https:\/\/www.globalizationpartners.com\/2016\/10\/27\/website-localization-workflows\/","title":{"rendered":"Website Localization Workflows"},"content":{"rendered":"<p>Website localization has become very important, especially for the ecommerce industry hoping to access a wider range of global markets. Currently, most enterprise content management systems (CMS) support multilingual websites and offer a wide variety of localization features to facilitate globalization and translation. Having a solid website localization workflow in place will help you understand what your company needs to do to create a multilingual website.<\/p>\n<p>Despite the importance of content localization, the process of localizing website content can be complicated. The level of complexity depends on multiple factors including:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.globalizationpartners.com\/wp-content\/uploads\/2018\/07\/webblurb2_425x298.jpg\" alt=\"gpi-localization workflow-home\" width=\"425\" height=\"298\" \/><\/p>\n<ul>\n<li>Content type: travel blogs, medical case studies, ecommerce product SKUs, etc.<\/li>\n<li>CMS technical details: MS .NET, Java, PHP, etc.<\/li>\n<li>Content format: text only or a combination of text, images, videos, etc.<\/li>\n<li>The level of customization of the default features of a CMS.<\/li>\n<li>The presence of a localization workflow, which I will explain in more detail below.<\/li>\n<\/ul>\n<h5>Localization Workflows<\/h5>\n<p>A localization workflow is a predefined process with the goal of organizing and executing the steps needed for content localization. A localization workflow should be considered a stand-alone process and technology independent as it should be structured based on the client needs then developed appropriately using the CMS programming language. It serves as a template which can be adjusted and fine-tuned for language and locales, content type and technology used for each translation project.<\/p>\n<h5>The Main Features of a Localization Workflow<\/h5>\n<p>There are people and processes needed for localization workflows, they are as follows:<\/p>\n<ul>\n<li>Users: content authors, content reviewers and approvers, technical leads, translators, project managers and desktop publishers are some of the team members who may be involved in your workflows.<\/li>\n<li>Actions: creating content, working within your CMS to format and export content for translation, reviewing translations, importing and publishing content are steps that should be a part of your plan.<\/li>\n<li>Notifications: a set of automated notifications are setup to facilitate the communication between users depending on the type of action. For example:\n<ul>\n<li>An approver will receive a notification from the author after adding new content.<\/li>\n<li>A translator will receive a task notification sent by the author, for example, to translate content.<\/li>\n<li>A translator will send a notification to the content reviewer once translation is completed.<\/li>\n<li>The content approver will send a reject or approval notification after reviewing the content.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.globalizationpartners.com\/wp-content\/uploads\/2018\/07\/workflow20example_600x206.jpg\" alt=\"gpi-localization workflow-example\" width=\"600\" height=\"206\" \/><\/p>\n<h6>Localization Workflow Example<\/h6>\n<h5>Summary<\/h5>\n<p>Creating a localization workflow will help make translating your website easier and less complicated. Putting people and plans in place before you begin will go a long way in getting the most out of your localization goals. Knowing your CMS&#8217;s multilingual capabilities when you are in the early stages of localizing will help your technical teams understand how the process of exporting and importing content for translation will work. A solid localization workflow will help your teams realize your opportunities for reaching and expanding into global markets.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Website localization has become very important, especially for the ecommerce industry hoping to access a wider range of global markets. Currently, most enterprise content management systems (CMS) support multilingual websites and offer a wide variety of localization features to facilitate globalization and translation. Having a solid website localization workflow in place will help you understand [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4034,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[25,64,396,397],"_links":{"self":[{"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/posts\/4033"}],"collection":[{"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/comments?post=4033"}],"version-history":[{"count":2,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/posts\/4033\/revisions"}],"predecessor-version":[{"id":15104,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/posts\/4033\/revisions\/15104"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/media\/4034"}],"wp:attachment":[{"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/media?parent=4033"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/categories?post=4033"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/tags?post=4033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}