{"id":17793,"date":"2019-05-30T20:22:33","date_gmt":"2019-05-30T20:22:33","guid":{"rendered":"https:\/\/www.globalizationpartners.com\/?p=17793"},"modified":"2020-07-03T20:24:13","modified_gmt":"2020-07-03T20:24:13","slug":"south-africa-franchise-opportunities-and-language-translation","status":"publish","type":"post","link":"https:\/\/www.globalizationpartners.com\/2019\/05\/30\/south-africa-franchise-opportunities-and-language-translation\/","title":{"rendered":"South Africa: Franchise Opportunities and Language Translation"},"content":{"rendered":"<p>Franchises of all types are expanding into new global markets. Domino\u2019s Pizza recently opened their 10,000th location internationally. It is no longer only the McDonald&#8217;s and Subways of the world opening new locations in China, Dubai and elsewhere. Many smaller franchise businesses are beginning to stake their claim in markets such as South Africa.<\/p>\n<p>TradingEconomics.com and EdwardsGlobal.com, who regularly report on the aspects of a market for new business expansion, give South Africa a fair or mid-range score for new businesses to enter.<\/p>\n<p>TradingEconomics.com reports that the past two years have been the high point for South Africa, they rate them at 82 out of 190 markets. A decade ago, the country had a score of 32.<\/p>\n<p>EdwardsGlobal.com\u2019s GlobalVue rating tracks 50 countries quarterly. South Africa has a fair rating of 48th\u00a0on the latest list of countries. This is not much of a red flag rating as they did score a 2.5 out of 5, which they label as \u201cfair\u201d. It does, however, indicate that many other markets may be more favorable or easier to enter at this time.<\/p>\n<h2>Country Details<\/h2>\n<p><strong>Population:<\/strong> approximately 58 million (2018).<\/p>\n<p><strong>Largest Cities:<\/strong> South Africa has two cities with populations over three million: Cape Town and Durban. Johannesburg is third with just over two million people.<\/p>\n<p><strong>Religion:<\/strong> 81% Christian.<\/p>\n<p><strong>Government Type:<\/strong> Republic. Operating within a three-tier parliamentary system.<\/p>\n<p><strong>Industries:<\/strong> South Africa has diversified quite well from the days of relying heavily on natural resources and agriculture for much of their GDP. Today, finance accounts for 20% of GDP, manufacturing at 13%, mining at 8% and agriculture at only 3%. South Africa is moving toward an information\/knowledge-based economy with stronger focus on finance, ecommerce, technology and communications.<\/p>\n<p><strong>GDP:<\/strong> $350 billion (2018). 2016 was a sharp low point within the last decade, but they had a solid rebound in 2017.<\/p>\n<p><strong>Transparency Index:<\/strong> 73 out of 180 markets with a score of 43 out of 100, according to Transparency International.<\/p>\n<h2>Languages and Cultures<\/h2>\n<p>When considering South Africa for franchise expansion, language is an important factor. South Africa has 11 official languages and over 35 languages recognized as natively spoken.<\/p>\n<p>Afrikaans and English are most widely spoken in the country. English is being used more and more frequently for official government use while Afrikaans is beginning to see a reduction in official use.<\/p>\n<p>The other official languages include Ndebele, Pedi, Sotho, Swati, Tsonga, Tswana, Venda, Xhosa and Zulu. Many other languages are also spoken and popular within the country.<\/p>\n<p>A key bridge language for most in the country is Afrikaans and\/or English.<\/p>\n<h2>Leading Franchises in South Africa<\/h2>\n<p>FranchiseFinder.com reports that among the top 10 they report as the leading franchises in the country, eight are restaurant related, one is a supermarket and one is education related.<\/p>\n<p>Their overview is very interesting to read on these companies, you can find it here: <u><a href=\"https:\/\/www.franchisefinder.co.za\/Article%20Archive\/SAs-top-ten-franchises.shtml\">https:\/\/www.franchisefinder.co.za\/Article%20Archive\/SAs-top-ten-franchises.shtml<\/a><\/u><\/p>\n<p>You will see names among this top 10 are known quite well globally, such as KFC and McDonald\u2019s, along with other lesser known names to us in the USA.<\/p>\n<h2>Conclusion<\/h2>\n<p>In South Africa and elsewhere, international franchising is not something only the large multibillion-dollar companies can participate in. They have helped lead the way and made it easier for this new phase of companies to enter global markets where customers, potential business owners\/franchisees, law makers and governments are familiar with the franchise business model and best practices needed to be successful.<\/p>\n<h6>Resources:<\/h6>\n<h6><a href=\"https:\/\/tradingeconomics.com\/south-africa\/ease-of-doing-business\">https:\/\/tradingeconomics.com\/south-africa\/ease-of-doing-business<\/a><\/h6>\n<h6><a href=\"https:\/\/edwardsglobal.com\/index.php\/globalvue\/\">https:\/\/edwardsglobal.com\/index.php\/globalvue\/<\/a><\/h6>\n<h6><a href=\"https:\/\/www.worldatlas.com\/articles\/what-type-of-government-does-south-africa-have.html\">https:\/\/www.worldatlas.com\/articles\/what-type-of-government-does-south-africa-have.html<\/a><\/h6>\n<h6><a href=\"https:\/\/www.transparency.org\/country\/ZAF\">https:\/\/www.transparency.org\/country\/ZAF<\/a><\/h6>\n<h6><a href=\"https:\/\/tradingeconomics.com\/south-africa\/gdp\">https:\/\/tradingeconomics.com\/south-africa\/gdp<\/a><\/h6>\n<h6><a href=\"https:\/\/www.brandsouthafrica.com\/investments-immigration\/economynews\/south-africa-economy-key-sectors\">https:\/\/www.brandsouthafrica.com\/investments-immigration\/economynews\/south-africa-economy-key-sectors<\/a><\/h6>\n<h6><a href=\"https:\/\/www.brandsouthafrica.com\/investments-immigration\/business\/investing\/economic-sectors-agricultural\">https:\/\/www.brandsouthafrica.com\/investments-immigration\/business\/investing\/economic-sectors-agricultural<\/a><\/h6>\n<h6><a href=\"https:\/\/www.britannica.com\/place\/South-Africa\/Languages\">https:\/\/www.britannica.com\/place\/South-Africa\/Languages<\/a><\/h6>\n","protected":false},"excerpt":{"rendered":"<p>Franchises of all types are expanding into new global markets. Domino\u2019s Pizza recently opened their 10,000th location internationally. It is no longer only the McDonald&#8217;s and Subways of the world opening new locations in China, Dubai and elsewhere. Many smaller franchise businesses are beginning to stake their claim in markets such as South Africa. TradingEconomics.com [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":17794,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[1132,148],"_links":{"self":[{"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/posts\/17793"}],"collection":[{"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/comments?post=17793"}],"version-history":[{"count":9,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/posts\/17793\/revisions"}],"predecessor-version":[{"id":17807,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/posts\/17793\/revisions\/17807"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/media\/17794"}],"wp:attachment":[{"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/media?parent=17793"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/categories?post=17793"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.globalizationpartners.com\/wp-json\/wp\/v2\/tags?post=17793"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}