Rabab Malek has been promoted to Director of Artificial Intelligence and Machine Learning. She drives GPI’s comprehensive development and integration of our proprietary AI-Powered Translation Solutions and High-Impact Agentic Automations for Language Translation, Quality Assurance and Project Management. Rabab has worked with GPI for over ten years serving most recently as a Director of Language Technology Development, where she has been instrumental in a range of localization engineering and TMS/Connector platform development in support of high-profile client website localization projects.

Juan Fausd has been promoted to Director of Software Engineering. He has worked with GPI for over eight years, starting as a Global Application Developer and later being promoted to Director of Language Technology. He has been responsible for localization engineering on thousands of complex website translation projects and for the design and development of GPI’s Translation Portal, Globalization Project Management Suite (GPMS) and a range of website Translation Connectors being deployed by some of the most noted companies and organizations around the world.

“Rabab and Juan have driven our continuous learning, improvements, and adoptions of AI language technologies building our own suite of AI-powered translation tools and agentic automations across our Translation Portal, Translation Services, Quality Assurance, and Project Management capabilities,” says Martin Spethman, GPI Managing Partner. “This evolution was only possible because of professionals like them who consistently exceed expectations, drive significant company success and act as role models for others. These individuals possess exceptional skills, a strong work ethic, a drive to learn and grow, and a deep commitment to their colleagues and company goals.”

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GPI has achieved certification under the ISO 18587:2017 standard, which outlines the specific requirements for human post-editing of machine translation (MT) output. This international standard ensures that post-edited translations meet a quality level comparable to that of human translations produced from scratch. The certification validates GPI’s adaptable quality assurance processes and provides clients with added assurances their AI-powered content undergoes rigorous human review for clarity, tone, and cultural accuracy.

“GPI has embedded the principles and requirements of ISO 18587:2017 into our AI-augmented Globalization Project Management Suite (GPMS), ensuring consistency, clarity, and linguistic accuracy for content translations that leverage Neural Machine Translation (NMT), and/or Generative AI (GenAI) translation technologies,” says Martin Spethman, Managing Partner, GPI. “This standard reflects GPI’s commitment to quality-driven, AI-enabled translation workflows, where both automation and human expertise combine to deliver optimal results.”

Key Focus Areas of ISO 18587:2017 Certification

• Qualified Post-Editors
  Trained linguists with domain expertise ensure MT output is edited to human-quality standards.
• MT Suitability Assessment
  Pre-analysis of source content determines if post-editing is viable or human translation is needed.
• Full vs. Light Post-Editing
  Tailored editing levels based on project scope—light for select internal use, full for publishable quality.
• Structured Quality Assurance
  Multi-step QA processes ensure consistency, fluency, and client-aligned linguistic accuracy.
• Client-Specific Customization
  Terminology, style guides, and feedback loops are integrated into workflows for optimal results.
• Data Security and Confidentiality
  Strict protocols protect client content throughout the machine translation and post-editing cycle.

“We are pleased to achieve this ISO certification and its focus on post-editing, helping the standard remain flexible for the continual evolution of AI-powered technologies and workflows,” says Daniela Bustamante, Managing Partner, GPI. “Our clients can be confident that GPI follows the ISO 18587:2017 framework to ensure the quality of machine-translated content through expert post-editing and other human-in-the-loop processes.”

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Seamless access from WordPress websites to GPI’s award-winning translation portal will be utilizing the best-of-breed WPML translation connector providing access to AI-powered and human translation workflows along with a range of business intelligence to help launch and manage multilingual websites.

“Website localization and translation workflows can vary from site-to-site, and partnering with WPML(OnTheGoSytems) gives us a nice option when translating WordPress-based websites for clients,” says Daniela Bustamante, Managing Partner, GPI. “Connecting any WordPress website utilizing the WPML connector to GPI’s AI-powered Translation Portal provides clients with the most efficient and cost- effective website translation workflows available.”

“Clients will experience very smooth translation workflows whether utilizing human translation teams or AI-power Neural Machine translations directly within the WPML dashboard,” says Rabab Malek, Development Director, GPI. “WPML is the leading multilingual plugin for WordPress and we are thrilled to add it to our translation connector library giving clients access to our team of expert website localization, global SEO and translation professionals empowering WPML users to effortlessly reach global audiences.”

Key Benefits of the Partnership:

• Simplified Translation Workflow: The new translation connector will streamline the translation process, allowing users to easily manage and translate website content directly within the WPML
• Improved Efficiency: By automating certain aspects of the translation process, businesses can save time and resources, allowing them to focus on growing their international
• Enhanced Quality: GPI’s team of experienced translators will ensure that website content is translated accurately and culturally appropriately, delivering a high-quality experience for global
• Cost Savings: The partnership will offer competitive pricing for translation services, helping businesses to maximize their return on investment.

To learn more and start translating your WordPress website, visit GPI’s WPML translation services page.

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“GPI’s continued compliance and certification of relevant ISO standards such as ISO/IEC 27001:2013 – Information Security Management and ISO/IEC 27017: 2015 Cloud Services demonstrates GPI’s commitment to protecting our clients from a range of business and legal risks through secure data management practices including in the cloud environment,” says Alexis Ilieff, GPI’s Director of IT Security. “GPI’s Globalization Project Management Suite (GPMS) and Translation Portal provide secure platforms to manage all aspects of either human or AI-powered translation services and data management for our clients.”

Security Controls and ISO Certifications Elevate GPI’s Cloud Services

GPI has passed and implemented all 37 controls that this standard provides. These new controls address the following important areas:

• Secure configuration management of cloud services and systems
• Protection of data during transmission and storage in the cloud
• Protection and separation of a customer’s virtual environment from the environments of other customers
• Measures to prevent unauthorized access to cloud resources
• Logging and monitoring of cloud activities for security incident detection
• Secure disposal of data and assets when terminating cloud services

“GPI holds three ISO certifications now with the first being ISO 17100:2015 Standard for Translation Services  certification which provides basic requirements for a translation agency’s core processes, resources, and other aspects necessary to complete quality translation services,” says Daniela Bustamante, GPI’s Managing Partner. “GPI’s second ISO certification, ISO/IEC 27001:2013 for information security management, is now part of and fully integrated with GPI’s Globalization Project Management Suite (GPMS) and Translation Portal; ensuring information security is embedded in our processes, information systems, and controls.”

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“GPI’s Translation Services Connector for Sitecore XM Cloud empowers users to efficiently localize their content through either human translation or AI-powered Neural Machine Translation, all in alignment with Sitecore’s best practices for websites and digital content,” says Juan Fausd, GPI’s Director of Language Technology Development.

“With the XM Cloud Translation Connector, companies can seamlessly translate pages without manual intervention. The connector facilitates smooth content exports and imports while providing access to comprehensive business intelligence tools to manage and track global translation projects through
GPI’s Translation Portal.”

Features include:

• Export and import multichannel content for translation inside Sitecore XM Cloud panel
• Track the status of all your submissions for translation
• Direct access to GPI’s award-winning Translation Services Portal
• Manage any number of language sites with a few clicks
• Enhanced Quick Quote Calculator to provide real-time translation quotes and budget planning
• A range of project reports, quotes, and translation memory (TM) leverage insights are available
• Fully customizable reports to track translation spend per language, per timeframe
• Tailored branding and customizations based on client requests
• ISO 17100:2015-certified for the core processes, resources, and other aspects necessary for the delivery of a quality translation service
• ISO 27001-certified security framework enabled for workflows and information storage
• ISO/IEC 27017:2015-certified information security framework enabled for cloud services and workflows
• Side-by-side translation QA tool to streamline quality assurance of web content across multiple languages
• Human translation teams and/or AI-powered Neural Machine Translation (NMT) workflows

“The GPI Translation Services Connector for Sitecore XM Cloud enables marketing teams to more easily and rapidly manage multilingual content,” said Shawn Lisbon, VP, of Strategic Technical Alliances at Sitecore. “Marketing teams relying on XM Cloud – our SaaS content management system (CMS) and the foundation of our composable digital experience platform (DXP) – can localize website content through human or AI-powered translation workflows, based on their preference, to support global businesses at scale.”

GPI provides Sitecore Translation Connectors for XM Cloud, Experience Platform (XP), and Content Hub. These game-changing integrations are designed to reshape the way you approach website and content localization.
 

About Sitecore

Sitecore is a global leader in end-to-end digital experience software. Unifying data, content, commerce, and experiences, our SaaS-enabled, composable platform empowers brands like L’Oréal, Microsoft, and United Airlines to deliver unforgettable interactions across every touchpoint. Our solution provides the cutting-edge tools brands need to build stronger connections with customers while creating content efficiencies to stand out as transformation and innovation leaders.

Sitecore is a registered trademark of Sitecore Corporation A/S in the USA and other countries. All other brand names, product names, or trademarks belong to their respective holders.

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“GPI’s annual maintenance for the ISO/IEC 27001:2013 – Information Security Management standard is a continued proof that we protect GPI and our clients from a range of business and legal risks through data management practices that are compliant with ISO 27001,” says Alexis Ilieff, GPI’s Director of IT Security. This represents one aspect of ensuring information security is embedded in our processes, information systems, and controls included in the latest version of GPI’s AI-powered Globalization Project Management Suite (GPMS) and Translation Portal.

“GPI was awarded the ISO 17100:2015 Standard for Translation Services for the first time in 2018 and has re-certified every three years since,” says Daniela Bustamante, GPI’s Managing Partner. GPI has been following translation best practices for years and has met all ISO compliance and certification criteria with translators’ competencies, qualifications, and testing, checklist-based, customizable quality control, and many other administrative, technical, and linguistic aspects when providing translation services.

Both ISO certifications enhance GPI’s ability to deliver and document translation services securely and with a high level of quality, including:

• Document Translation & Copywriting
• Multilingual Desktop Publishing & Design
• Software Localization
• Website Localization
• Audio/Video Localization
• Global Digital Marketing
• Artificial Intelligence and Machine Translation

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“GPI’s Translation Services Connector enables users of the HCL DX platform to launch and manage multi-language websites easily while achieving higher ROI by saving time and money on translating, reviewing, approving, and publishing your global websites,” says Daniela Bustamante, GPI’s Managing Partner. “The HCL DX Translation Services Connector simplifies the export/import process for a range of content translation workflows including AI-powered Neural Machine Translation and Human Translation Team options.”

Translation Services Connector for HCL DXP Benefits:

• Secure, easy integration with HCL DX
• Simplified export/import process for a range of content translation workflows
• 24/7, secure access for your global teams to collaborate and track translation projects
• Access to all translation project information with GPI’s Translation Services Portal
• Advanced online web QA platform to enable side-by-side translation reviews
• Achieve higher ROI on translating and publishing your global websites
• Both human team and/or AI-powered machine translation options are available

“GPI’s Translation Services Connector supports the translation of WCM library content, workflow and synchronization, and custom workflows,” says Rabab Malek, Director – Language Technology Development. “The Translation Services Connector provides users with access to GPI’s award-winning translation portal and a wide range of business intelligence to track and manage all aspects of translation budgets, quotes, and projects, ensuring your translated content is published in the most cost-effective, compelling and culturally correct manner.”

To learn more, visit HCL’s SOFY Marketplace at: https://hclsofy.com/catalog/gpi-translation.

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“GPI’s Translation Services Connector for the Sitecore Content Hub enables users to easily select and translate content from entities or assets, whether you have pages built on top of the Sitecore Content Hub, or you use this platform as a headless system,” says Daniela Bustamante, GPI’s Managing Partner. “The Translation Services Connector streamlines content exports and imports allowing marketers to select and route content from any channel for translation into any number of languages, launching translation workflows with a single click.”

Features include:

• Export and import multichannel content for translation inside of Sitecore Content Hub panel
• Track the status for all your submissions for translation
• Direct access to GPI’s Award-winning Translation Services Portal
• Manage any number of language sites with a few clicks
• Enhanced Quick Quote Calculator to provide real-time translation quotes & budget planning
• Range of projects, quotes, and translation memory (TM) leverage reports available
• Fully customizable reports to track translation spend per language, per time-frame
• Private branding and customizations per client requests
• ISO 17100 Translation Services embedded workflows and quality assurance
• ISO 27001 Security certification framework enabled for workflows and information storage
• Side-by-side translation QA tool to help QA web content in various languages
• Human translation teams and/or Neural Machine Translation (NMT) workflows available

“GPI’s standard Translation Services Connector for the Sitecore Experience Manager has been very successful helping companies manage multilingual websites and translation workflows,” says Peter Betts, Director of Global Business Engagement. “Now with the Translation Services Connector for Sitecore’s Content Hub, users will gain access to an array of reports to track and manage all aspects of their global translation spend, quotes and projects, ensuring translated content is delivered in the most cost-effective and culturally correct manner.”

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“We are pleased to achieve this ISO certification, which helps us protect GPI and our clients from business and legal risks through data management practices that are compliant with ISO 27001 standards,” says Daniela Bustamante, GPI’s Managing Partner. “GPI’s IT security team has an even tighter framework to identify threats to our business and to take all precautionary measures to prevent incidents.”

ISO/IEC 27001:2013 Information Security Requirements

GPI completed all 14 controls and objectives of the ISO/IEC 27001:2013 Information Security requirements including:

1. Information Security Policy
2. Organization of Information Security
3. Risk Assessment and Treatment
4. Asset Management
5. Access Control
6. Cryptography
7. Physical Security
8. Operations Security
9. Communications Security
10. System Acquisition, Development, and Maintenance
11. Supplier Relationships
12. Compliance with Legal Requirements and Industry Standards
13. Information Quality Management
14. Risk Monitoring and Review

“In 2018, GPI was awarded the ISO 17100:2015 Standard for Translation Services. This ISO certification provides basic requirements for a translation agency’s core processes, resources, and other aspects necessary to complete quality translation services,” says Alexis Ilieff, GPI’s Director of IT Security. “GPI’s second ISO certification, ISO/IEC 27001:2013 for information security management, is now part of and fully integrated with GPI’s Globalization Project Management Suite (GPMS) and Translation Portal; ensuring information security is embedded in our processes, information systems, and controls.”

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WASHINGTON, DC – October 26, 2022 – Globalization Partners International®, a provider of website, software, and document translation services, announced the launch of its new Translation Services Portal.

“The latest version of GPI’s Translation Services Portal adds several features, including a range of business intelligence requested from our clients,” says Daniela Bustamante, GPI’s Managing Partner. “A virtual dashboard gives clients visibility into a collection of business intelligence combining data mining, data visualization, data tools, and business analytics for many of the key performance indicators needed for translation project management, tracking, and decision-making.”

Key Features Include:

• Key localization project modules such as Quotes, Projects, and Reports.
• Enhanced Quick Quote Calculator to provide real-time translation quotes & budget planning.
• Range of projects, quotes, and translation memory reports.
• Full visibility of localization projects, including files, schedules, billing, analytics, and other features.
• Fully customizable reports to track translation spend per language, per time frame.
• Industry’s most advanced Client Review & Approval platform.
• Resources Library and Blogs covering a wide range of translation topics.
• Secure integrations with industry-leading CRMs through GPI’s Translation Connectors.
• Private branding and customizations are provided as part of GPI’s translation services.
• ISO 17100 – Translation Services certified embedded workflows and quality assurance.
• Human translation teams and/or Neural Machine Translation (NMT), plus post-editing workflows.

“We continue to add new features to our award-winning Translation Services Portal. Our robust set of features provides website, document, and multimedia translation stakeholders detailed visibility into a wide range of translation project data,” says Rabab Malek, GPI’s Director – Language Technology Development. “The portal is completely customizable with a client’s own branding, report formats, and access privileges for teams worldwide.”

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